Notes from The Rancho
In My Señora Era Hat - Embroidered Cream/Navy
The In My Señora Era Hat (Dad hat style) brings effortless vibes to any outfit, whether you're out running errands or relaxing en la casa. With its low-profile fit, curved visor, and adjustable strap, it's made for comfort and cool—no dad status required.
100% chino cotton twill, Embroidered
(Green Camo: 35% chino cotton twill, 65% polyester)
Unstructured, 6-panel, low-profile fit
6 embroidered eyelets for breathability
3 ⅛” (7.6 cm) crown height
Adjustable strap with antique buckle
We rise with the sun, collect fresh eggs from our chickens and harvest fresh citrus from the orchard, with the chirp of birds and the sounds of not too far-off horses and sometimes a lonely burro. Anywhere you walk, you're hit with the scent of citrus blossoms, lavender, eucalyptus trees, juicy tomato vines, and wild herbs, a constant reminder that abundance can mean many different things. Afternoons are spent under shady olive trees, sipping local wine, enjoying local beef with a local señora's handmade tortillas. Evenings are spent around a fire with family. Land is for indulging in the kind of slow, community-focused living that was common to many of your ancestors.
Frequently Asked Questions
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We are in Southern California. Read more about The Rancho here
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We source locally as well as from several Latin American countries like Chile, Mexico and Argentina. Many are wild-harvested and hand picked like our Rosa Mosqueta from the Bio Bio region of Chile. Check out our ingredients page for a full list.